Ticket Options Guide

Not Sure Which Tickets are Right For You?
Read On.

Right behind the reserved seating sections, it’s the General Admission party zone. There is plenty of space to dance and roam with the Main Stage front and center! BYOLC (bring your own lawn chair) GA wristbands are non-transferrable and must be used by the same patron all weekend.

All admission tickets give you access to the festival grounds, including all main stage and side stage concerts, vendors, and attractions, but not to campgrounds. To enter any campground, each person will need to purchase a Camp Access wristband.

The ultimate way to WE Fest is with a VIP TICKET.


Best available reserved stadium style seat in Sections 3-8, center stage


Exclusive access to VIP hospitality area with catered gourmet meals each day (Lunch on Friday and Saturday; Dinner on Thursday, Friday, and Saturday), complimentary draft beer, soda, & water, and access to cash bar, all to enjoy in our shaded seating areas


Seats are non-transferrable and must be used by the same patron all weekend

All admission tickets give you access to the festival grounds, including all main stage and side stage concerts, vendors, and attractions, but not to campgrounds. To enter any campground, each person will need to purchase a Camp Access wristband.

These are stadium seats that flank the Main Stage on each side. They are located behind the VIP RESERVED SEATS and in front of the GA and LAWN CHAIR sections.

All admission tickets give you access to the festival grounds, including all Main and Barn Stage stage concerts, vendors, and attractions, but not to campgrounds. To enter any campground, each person will need to purchase a Camp Access wristband.

A seat in the GRANDSTAND gets you elevated above the crowd for great views of the Main Stage. 

Upper & Lower Grandstand Seating

Partially shaded reserved stadium-style seating with a great elevated view of the stage.


Premier access to the seating area, bars, and restrooms.


Seats are non-transferrable & must be used by the same patron all weekend.

All admission tickets give you access to the festival grounds, including all Main and Barn Stage stage concerts, vendors, and attractions, but not to campgrounds. To enter any campground, each person will need to purchase a Camp Access wristband.

We’ve got a lawn chair waiting for you! The lawn chairs are set up theater style with assigned seats. At the end of the festival, you get to take your lawn chair with you! Seats are non-transferrable and must be used by the same patron all weekend.

All admission tickets give you access to the festival grounds, including all Main and Barn Stage stage concerts, vendors, and attractions, but not to campgrounds. To enter any campground, each person will need to purchase a Camp Access wristband.

ADD-ON EXPERIENCES

Bacardi Country Club

Level up your WE Fest GA ticket with a Bacardi Country Club membership. The Bacardi Country Club is a large tent and patio inside the concert bowl where members can come and go while enjoying the Main Stage concerts. Enjoy $1 discount on drinks at the Bacardi Country Club bar. Light snacks provided. Souvenir WE Fest Mug (1 per member). Exclusive surprise entertainment and meet & greets.

A limited number of memberships are available.

What is a Pit Pass?

The Nicolet Law Main Stage Pit Pass wristband gets you right in front of the stage in a limited capacity Standing Room Only section. 

Important! 

Tickets are non-transferable. This means they must be used by the same person all weekend.

WE Fest is a RFID Festival!

WE Fest is RFID! This means your ticket is a wristband! You’ll register it with your personal information. Then you’ll link it to a credit card or bank account. Purchase food and beverages with the tap of your wristband! VIP and Reserved Seats will also get a lanyard with your seating information on it. Wristbands and lanyards will be mailed in June.

What is an RFID wristband?

An RFID wristband uses a “smart tag” embedded in the actual wristband itself to store and transmit information to an RFID reader. Put simply, RFID works like a contactless credit card. RFID wristbands enable cashless payments, allowing guests to pay for drinks, food, and merchandise with a quick and easy ‘tap’. All without having to worry about handling soggy cash or carrying around a wallet.